Good Day Folks,
Did you see Matthew McConaughey’s snazzy acceptance speech for best leading actor (Dallas Buyers Club) at the Oscars on Sunday night? A well deserved win for a truly talented actor and, in that speech, he referenced something that’s been a very popular Pinnacle Performance topic of mine for many years now, gratitude.
In short, he spoke about how being thankful and appreciative has a reciprocal effect that attracts greater success. Here’s the full scoop along with Matthew’s post-Oscar interview from ABC News > How Matthew McConaughey’s Gratitude Won Him an Oscar
I wrote (again) about the power of gratitude (Gratitude Is The Best Attitude) back at Thanksgiving and that’s the time of year this sentiment is most talked about and expressed in others.
However, true gratitude is not a seasonal affair. Your attitude of gratitude should be practiced year round for there is much to be thankful for.
From a purely business perspective, it is essential that your customers (and potential customers) feel that you truly care for their well-being (not just when you’re trying to sell them) and you’re truly appreciative and grateful for their business or consideration.
Always keep in mind (and heart) that when a customer purchases a product or service from your business, even if the transaction did not involve you, the customer is indirectly paying you. For, without them, there is no paycheck – no job – no business to be had.
Always Be Grateful.
Steve 🙂
** I’m extraordinarily grateful you took the time to read this!
Pinnacle Performance Champions 
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